Why We Use Squarespace.
(For content-driven websites that look as good as they perform)
At Good Point Studio, we're all about creating websites that not only look stunning but also function seamlessly. That's why we often turn to Squarespace; a powerhouse content management system (CMS) that's been empowering brands since 2003.
With built-in SEO tools and robust security features, Squarespace ensures your site is both visible and secure. Plus, its all-in-one platform means we can focus on what we do best—making your brand stand out—without getting bogged down by technical hassles.
Why Squarespace?
(More Clicks, More Sales)
Squarespace is a dream for content-rich websites. Its sleek, intuitive interface puts your brand's visuals front and centre, making it an excellent choice for businesses that rely on strong aesthetics. Whether you're a photographer showcasing your portfolio, a restaurant sharing your latest menu, or a yoga studio highlighting class schedules, Squarespace provides the tools to present your content beautifully.
Why We Love It:
Visually Stunning & Fully Responsive: Squarespace templates are crafted with modern design principles, ensuring your site is both attractive and user-friendly. With mobile traffic accounting for over half of web visits, Squarespace guarantees your site looks flawless on any device.
SEO? Sorted: An amazing website is only effective if people can find it. Squarespace comes equipped with built-in SEO tools, including search-friendly formatting, custom URLs, meta descriptions, and sitemaps, making optimization straightforward even for beginners.
Built to Scale: As your business evolves, so should your website. Squarespace's flexibility allows for easy additions and modifications, supporting your growth without the need for constant redesigns.
Easy to Use (No Tech Headaches): Forget about complex coding. Squarespace's drag-and-drop editor makes site updates a breeze. Need to add a new page, change images, or update text? It's all intuitive. And if you ever need assistance, our VIP Design Days are here to help with any updates.
Considering eCommerce?
While Squarespace excels for content-based sites, its eCommerce capabilities are more suited for smaller-scale online stores. If you're planning to sell a limited number of products without complex inventory needs, Squarespace can handle it. However, for a more extensive eCommerce operation requiring advanced features like recurring payments, wholesale pricing, or detailed inventory management, platforms like Shopify might be a better fit.
Is Squarespace right for your business?
Squarespace is particularly well-suited for businesses and websites that prioritise visual content and straightforward navigation. It works exceptionally well for:
Photographers and Artists
Cafés and Restaurants
Yoga and Pilates Studios
Portfolios and Personal Brands
Small Service-Based Businesses
If you're aiming for a website that's as captivating as your brand, let's make it happen.